Social media ads get boozy - Western Independent

11 May 2018

Western Independent

Social media has become a self acquired tic Millennials just can’t control. The compulsion to have a phone in hand at all hours of the day is one that has seamlessly integrated itself into so many lives creating a generation that is more accessible than ever. Yet, Facebook, Instagram and Twitter are no longer just spaces for niche users but have gathered pulsing global communities that have become a prime target for advertisers, including those of alcohol brands.

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